Fast SMS Delivery Bypassing the SMSC

Orga Systems’ Direct SMS is an ideal SMS routing product designed to help operators manage massive SMS push-campaigns, marketing promotions and SIM updates (over the air). It is supported by an accessible GUI for system management and provides a tailor-made interface for prepaid billing systems and real-time charging.

The solution significantly reduces SMSC traffic and related expenses for the operator, while still ensuring ultra-fast content delivery.

Direct SMS supports high-intensity campaigns, for example in the context of large sports or national entertainment events. In case of a failed SMS delivery, the system offers the choice between "Fire and Forget“ or "Fire and Remember“ modes. "Fire and Remember” triggers a feedback mechanism into the system when an SMS has not been delivered. This pending SMS is then forwarded to the SMSC, where it is processed in the usual way. The interface for prepaid billing systems creates a multitude of additional revenue opportunities for the operator.